Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ

Monthly Archives: December 2010

Be More Social in 2011!

Today I want to demystify what social networking entails and how you can use it to your business’s advantage.

Social media, web 2.0, social networking. These terms are mentioned in just about everything business owners read and hear, but the majority still don’t completely understand what the buzz is about. Yes, keeping up with emerging trends can seem daunting, but social media is one trend business owners need to keep on their radar.

Basically, there are two aspects of social media. The first aspect encompasses things like blogs, podcasts and videocasts, which many businesses have readily adopted. The other, more social aspect includes applications like MySpace, YouTube and Twitter.

Using the social side of social media to market your business can be tricky. Recently MySpace has gotten a bit of unfavorable attention from the media because of sexual predators taking advantage of the site. And while YouTube has become a favorite way to share videos online, you can never be sure as to what kind of video the service will show after yours plays. Some of them may be highly inappropriate for your audience.

So, as a business owner, how do you determine which sites to target, how to approach them and what returns to expect? Here are some nuggets for you to keep in mind as you consider leveraging social media in your own company.

Examine your target market. Are you marketing to finance types or Gen Y’ers? The more social aspects of social media may not be the best place to find and communicate with your audience if you want to do business with stock brokers. Yet if you’re marketing to a more casual customer, social media may be just the carpet ride your business needs.

Focus on the return and the investment. Because social media has garnered so much attention, many have gotten caught up in the hype of stories about businesses seemingly going from zero to 60 overnight. As a result, some companies have become much more focused on their return than their investment. Figure out well in advance what you’re willing to invest to get the return you want.

Set and measure your digital yardsticks. As the saying goes, “If you don’t know where you’re going, any road will take you there.” Establish some basic goals for metrics that you’ll monitor regularly. If you’re starting a MySpace page, set a goal for how many friends you want to have within a certain period of time.

Contribute to the social network–don’t just market to it. I suggest you first listen to the community and understand what the issues and who the influences are. Don’t just try to push your wares.

Protect your brand. The sad truth about the more social aspects of social media is that there are some not-so-savory characters that’ll be using the same medium to get their message across. Examine where you’ll be placing your brand and what types of companies are going to be sharing that space with you.

Social media can have a positive impact on your business, if done right. You already understand the importance of networking; now it’s time to take it online.

All the best,
Mark Jackson (MJ)

Becoming A Bulk Investor

The unprecedented number of foreclosures and defaulted mortgages happening now has given rise to a huge new opportunity for alert real estate investors. That opportunity is called Bulk REO Investing, and the opportunity is huge. Knowing the value of the properties you are considering is invaluable. Having solid real estate comps gives you this information, a quick search on your InvestorCompsOnline account can provide this for you. Foreclosures are at the heart of the Bulk REO business, so let’s consider the foreclosure process.

Understanding the notion of Bulk REO’s requires understanding of the foreclosure process.

When a home owner begins to miss payments on their mortgage, the lender begins to send late/overdue notices to the home owner. The lender directs the subsequent timing of the actual foreclosure proceedings. From that time through public auction is called ‘preforeclosure’. Foreclosure is completed when the property is put up for auction. The lender regains ownership of the property if there are no buyers at auction. The designation of ‘REO’ (Real Estate Owned) is then attached to the foreclosed property.

Typically, lenders list their REO properties with local real estate agents in hopes of selling the property to a retail buyer who will pay full price. But as a consequence of the weak economy, and based on the current real estate comps listed, lenders are frequently selling their REO properties far below their actual value. But the price of receiving such great pricing is the need to purchase multiple REO properties (a ‘package’) rather than individual properties. Thus the name, Bulk REOs.

Falling Values & Shrinking Budgets -OH MY!

Guys I wanted to share with you an excerpt from a recent article that I read about how home values directly affect our daily lives and the government services we often take for granted.

An historic real estate collapse has hamstrung the economy and erased a decade’s worth of gains in the biggest asset most families have: their home. The next casualty: local school and government budgets. Metro Atlanta governments are struggling as plummeting real estate values take a toll on property taxes, their biggest source of revenue.

An investigation by The Atlanta Journal-Constitution has found the five largest metro counties cut property values that help determine tax bills by $24.3 billion dollars, or 6 percent, in 2010. But in many cases, it wasn’t enough. Residential values in many areas remain too high. As county appraisers continue to lower values, property owners might save money on their tax bills. But, the savings might come at the expense of services they take for granted.

It’s already happening. Libraries are closing on weekends. Class sizes are getting bigger. School years are getting shorter. And this may be just the beginning.

Government officials, public finance experts and other observers say local governments and schools face a new era of austerity as property tax revenue wanes. Services the public has taken for granted — parks, libraries, swimming pools — may be reduced, eliminated or privatized as governments focus on core services like public safety.

Exchanges like parks vs. police; library vs. schools is becoming more common. It may be years before property values and tax revenue recover. That likely means years of budget cutting for local governments and schools.

“Our country, our citizens need to be a little more forgiving. We’ve all got to get real,” Willoughby said. “We are going to feel the effects of this recession for a decade. There’s not an easy fix.”

These factors are right now and absolutely relevant to investors and home buyers alike. Just wanted you to be in the know!

Getting In The Door

REOs or bank owned properties, are often times not advertised. However, when you do a quick real estate comps search they are in abundance. Wondering how to grab some of these great deals for yourself?? It’s as simple as knowing the right steps to get your foot in the door.

1) Talking to the lender’s agent- Be sure to let them know you are interested in REO properties specifically. Remember a little kindness can take you a long way….The agent, who works on commission, will be happy to work with you once you convince them you have the capital for the deal.

2)Narrow your scope- The agent is more likely to work with you if you make it easier for them by asking for a small list versus a complete REO record. You can narrow your scope by asking for a list of properties in a certain price range.

3)REO subscriptions or newsletters- These can be valuable because they can help you forgo the agent all together and find the properties on your own..But be mindful guys, those subscriptions can add up so choose wisely.

Alright, now these few steps are a great foundation to finding the best REO properties that are available in your area. Now, go out there and make those REO deals happen!

Key Fundamentals To Your Success

Becoming successful in anything you do requires an investment on your part. Generally that investment is shown in two ways – time and money. But there are a couple other investments that cause many, many people fail to become successful in real estate because they miss the boat when it comes to these two fundamental keys to success:

1. Being determined that they will put in the required time and effort to get what they want.

While this may sound simple, many potential successes fizzle out because they just don’t follow through. They work really hard for a short time, and when the “windfall” of profits doesn’t show up, they give up. In most cases, it takes some time to reach a desired level of success. And the best way to ensure your success, commit to putting in the time it takes to get it, pure and simple.

2. Following a system that has already proven to be successful.

While you might strike it rich through luck, or just fail a thousand times before you become successful, there is a much better way. But finding and following a system developed by someone who has already been successful in real estate, you will be able to shave months, if not years of time off your success curve. It may mean making a small, or perhaps large investment into a coaching program or system, but it can pay off in huge dividends and time saved.

Guys, take my advice…. Do these two steps, and you’ll almost guarantee your success.

All The Best,
MJ