Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.

 

Monthly Archives: May 2012

Setting Yourself Up To WIN!

Staging a home means turning it back into a house-one where any family, individual, or couple, can see themselves living. You as the investor, should be sure that the property lives up to the real estate comps for the area.   Here are three easy ways to begin staging a house when selling real estate, if you decide to stage yourself:

Visit a Model Home for Inspiration

Walk through model homes, and rate how each one felt afterward. On the highest rated take note of the following:

• The home’s color schemes

• The home’s décor (flowers, window treatments, decoration items, etc.)

• The home’s lighting

It will, most likely, come to attention that the highest rated homes have neutral or pastel color schemes, are well lit, and have excellent color coordination. If a house has too many bold, primary colors, it can turn off a majority of potential buyers.

Lights, Color, Action!

Finally, ensure that there is good lighting throughout the house. Place table lamps, floor lamps, and colored lighting where appropriate. Blue lighting will make a room brighter, and pink lighting will make a room warmer and cozier. Avoid yellow lighting and red lighting completely. Yellow lighting can highlight flaws throughout a room, and red lighting tends to turn people away and make a room uncomfortable.

A clean, well-coordinated house is the best way to stage a house when selling real estate. Above all, the goal is to sale the property for a good price.  I always say you make your money when you buy, so be sure to use your InvestorCompsOnline access to ensure you make a profit on every deal!

 

YOUR Real Estate Source

This week we have branched out from our normal real estate comps discussions.  So, today I wanted to go over quickly a few things that stood out the most to me regarding real estate valuation.

You already know that InvestorCompsOnline is the best source for training and support for investors.  Whether you are just starting out or are a veteran in real estate,  we offer support to everyone.  Additionally our sister site REOGoldMiner researches available deals for you in seconds and even gives a hint on the value.

Learning to set the right price for your properties helps you to start out right.  Always make sure the house is clean, neat and prepared to be seen at all times.  Simple staging of the interior enables buyers to see themselves living in the property.  Properties tend to sell much faster once they have been staged versus if they are shown in a vacant state.

Hopefully these few pointers have been helpful and you are more equipped to get started making your investment deals happen today.  Keep in mind, we are only a click away,  InvestorCompsOnline!!!!

Foreclosures Make Great Rentals!

A lot of people are talk about buying foreclosures when they consider the investment opportunities in the current market, but many are thinking of using real estate comps to flip the property for a quick profit.  But there is another real estate investment option that sometimes goes under the radar. It’s the rental market.

What do foreclosures have to do with rentals? A lot, actually, but let’s narrow it down to two major points here: Purchase price and rental price.

Foreclosures affect purchase prices

First, foreclosures affect the price of homes, which affects the investment potential of those homes. If you can’t acquire a property at below market value, you will have a hard time maintaining a positive cash flow on the property as income property. The idea behind income property investing is to build up a portfolio of properties that produce a positive cash flow, adding cash to your bottom line each month. Properties that don’t do this are called “alligators” and will eat your balance sheet for lunch.

Foreclosures affect rental prices

Second, foreclosures affect the rental market dramatically by putting former homeowners out into marketplace to create demand for rental properties. When there are a higher number of potential renters compared to the number of available properties to rent, the price is going to either go up or remain stable. This can help ensure a stable cash flow for the investment property.

These factors combine to create a powerful affect on cash flow for smart investors. When properties are acquired for a portfolio at below market prices and put under professional property management to keep costs down and cash flow high, investors are sure to obtain a higher return on investment.

In fact, few rental markets in the country are suffering, and that’s because more people than ever are being forced to rent.  What’s your take on the current rental market?  Is it really booming in your region?

I would love to hear from you!  Click on the tab above and leave a comment!

 

The Business Of Foreclosures

Many investors that are just starting out can sometimes get caught up in all the terminology and processes of the investment business.   Without a strong support system or help with the real estate comps and valuation of a property,  many can get left in the dark.  Let’s take a look at foreclosures and how they work into the grand scheme of things for an investor.

Foreclosures

A true foreclosure is a court sale, so generally you won’t see foreclosures as listed property. (This may be argued as some counties do now pre-advertise the sale prior to auction) When purchasing at the courthouse, you may hear that the sale is on the “Courthouse Steps”, you will need to pay the entire portion of the purchase in cash within 24 to 48 hours depending on County. This will take this option off the table for most homebuyers, as this is an investor-saturated world. We all know cash is king. However, if you are looking at a home that was a foreclosure be sure to ask about open liens prior to making an offer. You don’t want to find out 25 days in that there is an open electrical permit and the home can’t close without inspection and possible code violations. $$$ It adds up.

As an investor learning the in’s and out’s of these two types of property sales gives you the opportunity to be prepared for the next BIG deal.  Working with InvestorCompsOnline equips you with the tools to make that deal a reality!

What’s The Marketing Niche?

Many investors have begun using the internet for things other than real estate comps searches.  When looking to position your business online two of the most popular marketing methods are search engine marketing (SEM) and search engine optimization (SEO).

When people refer to SEM they are talking about paid inclusion into sites like Google. When you do a search on Google, you will notice text based ads that kind of look like search results. The two main areas they are found are right above the results, and to the right of them. These are called pay per click (PPC) ads. You bid on what you are willing to pay per click, and that will determine (along with other factors) where your ad shows up. You will only pay if your ad gets clicked.

SEO takes advantage of the massive Google traffic. The difference is you don’t worry about the PPC ads.Your end goal is to get to the top of the normal (or organic) search results, not the sponsored ads section.While SEM makes it quicker to get your link on Google (you just have to pay), organic results are actually more likely to be clicked. On a very basic level this is just making sure your site is set up properly, and you build backlinks to your site so that a lot of other sites are linking to yours. Those steps will drive your site up the Google rankings.

While not even experts agree on the exact differences between SEO and SEM in general the above explanation still holds true to everyone. SEM is basically paying to get your link on Google, while SEO is trying to get your site to the top of Google organically.

There is value to the business owners in both pursuits, and it is smart to combine both strategies. Use both of these techniques to tap into massive traffic from the search engines, and market your real estate investment business over the world wide web.